#5 - Simple way to improve UX and SEO at the same time

Today, I’m highlighting a small design element I like on the homepage of WPBeginner.

The “Popular searches” list:

I like this because it’s simply a list of links to their main pillar articles - the topics most people land on their site for.

The relevant icons add a nice touch.

Not only does it offer a good user experience navigation-wise, it’s great for SEO as well (internal linking).

I might just implement this strategy on my own sites!